Sponsorship Management for Teams That Sell
A Better Way to Manage Sponsorships
We centralize and automate your entire sponsorship operation, helping properties and teams that sell sponsorships work smarter, fulfill flawlessly, and demonstrate value.
Built for Modern Sponsorship Teams
Trusted by:
One Connected System for Your Sponsorship Operations
Partnership work is complex. Your system shouldn’t be.
Centralize
Sales CRM and Inventory in One Shared System
Keep your partner relationships, sales activity, and sponsorship inventory together in one connected sponsorship system designed for organizations that sell sponsorships. See what’s available, what’s sold, and what’s proposed in real time without relying on spreadsheets or disconnected tools.
Now everything lives in one central location accessible by the entire team.
Automate
Inventory Connected Directly to Fulfillment
SponsorCX AI structures agreements and connects them directly to inventory. As soon as a deal is defined, tasks and timelines are created automatically in the platform so your team can move from contract to execution without manual coordination.
I’d estimate we save around 4 to 5 hours per week by using the platform.
Track
Scheduling and Fulfillment Visibility Across Sponsors and Events
Assets are scheduled directly to events, connecting what was sold to what needs to be delivered. For properties managing multiple events, venues, and partners, this visibility reduces the risk of missed deliverables and supports consistent revenue.
SponsorCX has transformed how we do things, making us more organized and efficient than ever before.
Report
Reporting Built From Sales, Inventory, and Fulfillment Data
Reporting stays aligned with fulfillment, so dashboards reflect what was delivered. Unlike generic CRM tools, this approach to property sponsorship software keeps revenue, activation, and proof of performance connected, giving your team the clarity needed for informed revenue decisions and renewals. Proof of performance is shared through the Partner Portal, supporting clear leadership conversations and long-term partnerships.
We’ve got one single source of truth that we go to now – SponsorCX.
Integrates With the Tools Your Team Already Uses
Keep sponsorship data aligned across systems, reducing manual work and giving your team more time to focus on partnership development and renewals.
Two-Way CRM Sync
Two-Way CRM Sync
Two-Way CRM Sync
Send & Track Signatures
Email & Calendar Sync
Email & Calendar Sync
Calendar & Meeting Activity Sync
Accounting & Invoice Sync
Sponsorship Deck Sync
How It Works
Proof of Performance, Captured in Real Time
With the SponsorCX mobile app, your team can capture photos and activation details as they happen. Assets are automatically connected to the correct sponsor, agreement, and event inside your sponsorship management system.
Plan
Know what needs to be delivered
Capture
Proof captured once, in the moment
Connect
Connected to the right asset, ready for recap
Proof of performance is already organized, so your team isn’t chasing files or rebuilding timelines. You save hours on reporting while giving partners clear documentation that builds trust and supports renewals.
How SponsorCX Compares
When you’re evaluating how to manage sponsorships long term, the structure behind the system matters.
SponsorCX
Spreadsheets
KORE
Generic CRM
HubSpot, Salesforce, Dynamics
PM Tools
Asana, Monday.com, ClickUp
Capability
Built Specifically for Sponsorship Operations
Inventory Connected Directly to Deals and Revenue
Manual
Partial
AI-Structured Agreements With Automatic Task Creation
Partial
Partial
Fulfillment and Activation Tracking Built Into the Core Platform
Partial
Reporting Aligned Directly With Fulfillment and Investment Data
Manual
Partial
The grid above highlights a few core capabilities, but the full comparison shows how SponsorCX differs across implementation, adoption, integrations, reporting, and long-term sponsorship operations.
Case Study
See How Teams Manage Sponsorships in One System
Case Study
See How Teams Manage Sponsorships in One System
A closer look at how sponsorship operations stay aligned from agreement to renewal.
Bath Rugby moved from managing sponsorships across spreadsheets and disconnected tools to one centralized platform designed for sponsorship operations.
The impact
- Real-time visibility into active partnerships
- Clear ownership and alignment across the commercial team
- Reporting leadership can rely on
With a single source of truth in place, the team spent less time compiling information and more time developing partnerships, supporting renewals, and driving revenue.
