Industry Conversations for Sponsorship Teams

Real discussions on sponsorship strategy, activations, and how teams grow their sponsorship programs.

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Latest Webinars

Cultural Marketing Vs. Passion Marketing

Cultural Marketing vs. Passion Marketing: Why the Distinction is Important for Brands and Properties

Not every sponsorship is cultural marketing. Understanding the difference can change how brands and properties build partnerships.

On the scene at FIFA World Cup 2026

On the Scene at FIFA World Cup 2026: Sponsorship Insights from an Insider

Bold Activation Meets Real Sponsorship Results at United Airlines

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Meeting Today’s Biggest Sponsorship Challenges: A Live Panel and Q&A

What every property can learn from the success of woman's sports

What Every Property Can Learn from The Success of Women’s Sports Webinar

Where Amplified Impact Meets Sponsorship Impact

Applying AI to your Sponsorship Workflows

The Strategic Skills That Win and Keep Sponsors

2026 Sponsorship Trends (and What They Mean for Your Strategy)

Ready to use these insights to simplify your sponsorships?