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Latest Articles

You Make It Happen

You Make It Happen. We Make It Simple.

April 20, 2026

Doug Holtzman

SponsorCX Expands Leadership Team with Appointment of Doug Holtzman as Head of Strategic Partnerships

March 16, 2026

Sponsorship 101: What Do Sponsors Really Want?

March 6, 2026

Examples of Exclusive Sponsorships (and Why They Work)

February 20, 2026

How to Get to Yes- Sponsorship Proposals that Persuade

February 20, 2026

Creative names and ideas for sponsorship levels

Creative Names and Ideas for Event Sponsorship Levels and Benefits

February 5, 2026

Sponsorship Levels Explained: Tiers, Benefits and Real-World Examples

February 5, 2026

Split-scene image showing the same office desk in two states. On the left, the desk is cluttered with printed sponsorship decks, sticky notes, calendars, and an open laptop turned away, creating a tense, disorganized feel. On the right, the desk is clean and organized with clear documents and a simple planning board, conveying calm focus and clarity.

How Sponsorship Works: A Beginner’s Guide for Properties and Brands

January 31, 2026

Split-view image of a sponsorship professional in a modern office, contrasting a cluttered Gold–Silver–Bronze package with a clean, strategic sponsorship framework, symbolizing clarity replacing outdated tier models.

The Ultimate Sponsorship Tier Package Template

January 31, 2026

See a simpler way to manage your sponsorships.

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