SponsorCX Blog

SponsorCX named Official Sponsorship Management Software Provider of the AHL

AHL choose SponsorCX as Official Sponsorship Management Software
Jason Smith
Share this

Subscribe to our newsletter

The American Hockey League announced today that it has formed a new partnership with SponsorCX, whereby SponsorCX has been named the Official Sponsorship Management Software Provider of the AHL.

The partnership will offer a world-class sponsorship management solution to all teams across the AHL at an affordable league-wide rate. SponsorCX provides an end-to-end sponsorship management software solution, which allows teams to:

  • manage accounts, contacts, activities, and create customized agreements;
  • organize inventory assets in a single location;
  • create and track the fulfillment process through a collaborative task management portal;
  • manage artwork approvals, proof of performance, billing, and trade with customized reporting; and
  • access and manage sponsorship information through the SponsorCX mobile app.

“We are very excited about the start of our partnership with SponsorCX,” said AHL President and Chief Executive Officer Scott Howson. “The relationship with SponsorCX will allow all AHL teams the opportunity to collaborate with corporate partners on sponsorship fulfillment at the highest level.”

“We are excited to announce this game-changing partnership with the AHL,” said Jason Smith, founder and CEO of SponsorCX. “We are ready and poised to deliver an innovative sponsorship management solution to every team across the AHL, while maintaining the league’s mission to provide world-class hockey entertainment.”

About the AHL

In operation since 1936, the American Hockey League (theahl.com, @TheAHL) serves as the top development league for players in all 32 National Hockey League organizations, as well as coaches, officials, executives, trainers and broadcasters throughout the NHL. Nearly 90 percent of today’s NHL players are graduates of the American Hockey League, and through the years the AHL has been home to more than 100 honored members of the Hockey Hall of Fame.

About SponsorCX

SponsorCX is a leader in sponsorship management within the sports, entertainment, causes, arts, and events industries. It is a complete sponsorship management tool to assist in managing sales, fulfillment, and inventory to maximize sponsorship revenue. The company was founded in 2020, and continues to grow rapidly as the newest and most innovative sponsorship software solution in the industry. Learn more at sponsorcx.com.

Latest articles

Sponsorship Measurement Guide

by | Dec 4, 2024 | INFORMATIONAL,Primary Featured | 0 Comments

Sponsorship Measurement Guide: What Properties Need to Know   Unlocking the full potential of sports sponsorships starts with measuring effectiveness through all...

Sponsorship Agencies

by | Dec 4, 2024 | INFORMATIONAL,Primary Featured | 0 Comments

What Does a Sponsorship Agency Do? Everything You Need to Know   Sponsorship agencies connect brands with rights holders — like events, teams, or properties — to...

Sponsorship Success Guide

by | Dec 4, 2024 | INFORMATIONAL,Primary Featured | 0 Comments

Key Metrics and Strategies for Sponsors Measuring Sponsorship Success   At one point, every sponsor has asked questions like, “How do I know if my sponsorship was...

Deal Sheet Guide

by | Nov 19, 2024 | INFORMATIONAL,Primary Featured | 0 Comments

What Is a Deal Sheet?   A deal sheet is a tool for summarizing and organizing the key details of financial or business transactions. Deal sheets help deal managers...

Innovation in Sports Tech

by | Oct 21, 2024 | INFORMATIONAL | 0 Comments

Transformational Trends and Innovation in Sports   The sports industry is undergoing a transformation. Innovations in sports technology are reshaping how fans...

Calculating Sponsorship ROI

by | Oct 2, 2024 | INFORMATIONAL,Primary Featured | 0 Comments

How to Calculate Sponsorship ROI   An old advertising adage goes something like this: "I know I’m wasting half of my advertising dollars. I just don’t know which...

Business Intelligence

by | Sep 24, 2024 | INFORMATIONAL,Primary Featured | 0 Comments

Business Intelligence for Sponsorship Marketing: A Guide to Making Better Decisions   What Is Business Intelligence?   Modern business intelligence (BI) uses...

Sponsorship Activation Guide

by | Sep 24, 2024 | INFORMATIONAL,Primary Featured | 0 Comments

Sponsorship Activations in Sports   What Is Sports Sponsorship Activation?   Sports activations are marketing strategies that turn sponsorships into dynamic,...

Tableau Collaboration

by | Sep 11, 2024 | INFORMATIONAL,Primary Featured | 0 Comments

The Role of Tableau Collaboration in Sports Management   Tableau is a tool that enables sports teams and sports professionals to visualize and analyze data from...

Get started with SponsorCX