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SponsorCX – Sponsorship Management Software

Jason Smith
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A busy cityscape filled with advertisements, overlaid with the SponsorCX logo and the text “Empowering Brands to Manage Sponsorships with Confidence.”

SponsorCX Eliminates Spreadsheet Chaos for Brands with New Software Solution

by | Jun 2, 2025 | Press Release, Primary Featured | 0 Comments

Lehi, UT – June 2nd, 2025: SponsorCX, the all-in-one sponsorship management software trusted by properties across sports, entertainment, and live events is proud to...

A digital banner featuring the SponsorCX logo and the title 'How Digital and Data Transform Sports Advertising' on a purple gradient background. On the right side, a person holds a smartphone streaming a live NBA basketball game.

Prime Time to Real Time – How Digital and Data Transform Sports Advertising

by | May 22, 2025 | INFORMATIONAL | 0 Comments

At halftime of a sold-out local rivalry game, a regional pizza chain airs a big TV spot. Meanwhile, its competitor quietly runs a mobile-first campaign targeting fans...

Rethinking Sponsorship Levels: Creative Approaches to Differentiate and Maximize Value

by | May 15, 2025 | INFORMATIONAL, Primary Featured | 0 Comments

This was not Chad’s first rodeo. It was the third call in a month from a prospective sponsorship partner. The proposal looked the same as all the others but with a...

Manual Mayhem: The Costs and Pitfalls of Manually Managing Sponsorships

by | May 8, 2025 | INFORMATIONAL, Primary Featured | 0 Comments

JB Automotive’s marketing lead, Jess, is three hours deep on a Thursday morning, toggling between tabs including an Excel sheet, three email threads (in two different...

Redefining What’s Next in Sponsorships with New Funding

$100B Industry Finally Gets a Software Upgrade

by | Apr 9, 2025 | Press Release, Primary Featured | 0 Comments

This $100B Industry Still Running on Spreadsheets Just Got Its Software Play   Lehi, UT – April 9th, 2025: SponsorCX, the fast-growing leader in sponsorship...

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What Is Sponsorship Strategy? How Do You Build a Winning Plan?

by | Mar 31, 2025 | INFORMATIONAL, Primary Featured | 0 Comments

What Is Sponsorship Strategy? How Do You Build a Winning Plan? Sponsorships aren’t just about putting a company’s logo on an event banner. They’re about building real,...

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What Is Strategic Partnership Management and How to Build Strong Deals

by | Mar 31, 2025 | INFORMATIONAL, Primary Featured | 0 Comments

What Is Strategic Partnership Management and How to Build Strong Deals Partnership management is more than just a buzzword—It’s a powerful and innovative way to grow...

Using Fan Engagement to scale sponsorships

by | Feb 21, 2025 | INFORMATIONAL | 0 Comments

How to Use Fan Engagement to Scale Your Sponsorship   Imagine you’re the marketing director of a sports team tasked with boosting sponsorship revenue. You know...

Role of Technology in Fan Engagement

by | Feb 14, 2025 | INFORMATIONAL, Primary Featured | 0 Comments

The Role of Technology in Fan Engagement   Scaling sponsorships is no longer just about slapping logos on jerseys or hanging up a branded banner. If you want real...

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